Gaya APA

Cravens, D, W. (2003). Strategic marketing (7). Boston: McGraw-Hill/Irwin MarketspaceU..

Gaya MLA

Cravens, David, W.. "Strategic marketing". 7 Boston: McGraw-Hill/Irwin MarketspaceU., 2003. Hibah Buku Dra. Anita Lestari,.