Manajemen pemasaran analisis perilaku konsumen

Edisi

Edisi 1 cetakan 7

ISBN/ISSN

979-503-354-9

Deskripsi Fisik

xii,132 hlm. tab. 23,5 cm.

Judul Seri

-

No. Panggil

658.81 Dha m c.1

Gadjah mada international journal of business : Volume 20, No 3, September - …

259-267 Determinants of Labor Productivity in Emerging Markets: Evidence from Pre- and Post-Financial Crisis Mexico Young-Hee Kang, Kyunga Na 277-302 Gold VS Bond: What Is the Safe Haven for the Indonesian and Malaysian Capital Market? Robiyanto Robiyanto 303-329 International Financial Reporting Standards Foreign Direct Investment in Asean Countries Maryam Yousefi Nejad, Azlina Ahmad, …

Gadjah mada international journal of business : Volume 20, No 2, May - August…

137-164 Financial Flexibility as an Investment Efficiency Factor in Asian Companies Victoria Cherkasova, Evgeny Kuzmin 165-185 Modeling of Stochastic Volatility to Validate IDR Anchor Currency Didit Budi Nugroho, Tundjung Mahatma, Yulius Pratomo 187-203 Mediation Effects of Subjective Norms on the Relationship between Career Advancement and Job Characteristics and Knowledge Sharing Behav…

Gadjah mada international journal of business : Volume 20, No 1, January - Ap…

1-32 Mediation Effect of Knowledge Management Enablers on the Relationship between Organizational Characteristics and Entrepreneurial Orientation Shathees Baskaran 33-58 Do We Need a Regulation on Dividends for Indonesia Stock Exchange? Leo Indra Wardhana, Eduardus Tandelilin 59-87 Training and Development Policy, Corporate Governance, and Firm Performance Rayenda Khresna Brahmana, Rit…

Gadjah mada international journal of business : Volume 19, No 3, September - …

227-246 Can Backward-looking and Forward-looking Information Debias the Prospect Effect in Earnings Announcements? Jogiyanto Hartono, and Sri Wahyuni 247-266 Linking Corporate Risk Disclosure Practices with Firm-Specific Characteristics in Saudi Arabia Omer Saeed Habtoor, Norsiah Ahmad, Nor Raihan Mohamad, and Mohd Hassan Che Haat 267-288 The Influence of Financial Literacy, Risk Aversio…

Gadjah mada international journal of business : Volume 19, No 1, January - Ap…

1-18 Trust, Commitment, and Competitive Advantage in Export Performance of SMEs Md Daud Ismail, Syed Shah Alam, and Roshayati bt Abdul Hamid 19-34 The Role of Involvement as a Moderating Variable in a Country of Origin Study Rindang Matoati and Suci Paramitasari Syahlani 35-57 A Case Study of Knowledge Exchange in a Hierarchial Mechanism Indria Handoko 59-76 The Performance of Socially …

Gadjah mada international journal of business : Volume 19, No 2, May - August…

97-122 Contextual-Based Knowledge Creation for Agroindustrial Innovation Elisa Anggraeni, Machfud, M. Syamsul Maarif, and Hartrisari 122-144 Unveiling the Incidence of Interfirm Collaboration: Evidence from Research and Development Companies in Malaysia Zurina Adnan, Hazman Shah Abdullah, Jasmine Ahmad , and Johanim Johari 145-166 Female Directors and Firm Performance: Evidence from UK …

Gadjah mada international journal of business Vol. 18 no 2, May - August 2016

1. The behavioral intention of micro enterprises to use the integrated cash waqf micro enterprise investment (icwme-i) model as a source of financing (Mohamed Asmy Bin Mohd Thas Thaker, Mustafa OmarMohammed, Jarita Duasa & Moha Asri Abdullah) 2. Is a mobile phone a disruptive innovation in the workplace? (Mohd Fuaad Said & Khairul Akhmaliah Adham) 3. Using real options for the evalution of v…

Gadjah mada international journal of business: Vol. 17 No. 2 May-August 2015

1. Determinants of investment opportunity set (degree of internationalization and macroeconomic variables) (Cynthia Utama, Meiti Sulistika) 2. The javanese lunar calendar's effect on indonesia stock returns (Robiyanto, Siti Puryandani) 3. Effects of ethical climate on organizational commitment, profesional commitment, and job satisfication of auditor in malaysia (Suhaiza Ismail) 4. The domin…

Gadjah mada international journal of business:Vol. 16 No. 3 September-Decembe…

1. Is scissoring a metaphor for disconnecting a relationship (Hosang Chu, Jungyun Kang, Minwan Lee, & Hakkyun Kim) 2. Who are better informed before analysts' forecast changes? (Tae-Jun Park, Sujin Yi & Kyojik "Roy" Song) 3. The market quality technical analysis performance: intercountry analysis (Jogiyanto Hartono & Dedhy Sulistiawan) 4. The bank lending channel of monetary polycy? the pane…

Gadjah mada international journal of business: Vol. 16 no 2, May - August 2014

1. The impact om message framing and source credibility on breasfeeding intention : a social marketing approach (Ananda Sabil Hussein, Valerie Manna, David Cohen) 2. The role of relational reward benefits for developing the non-financial value of a customer to an organization : structural equation modeling approach (Enny Kristiani, Ujang Sumarwan, Lilik Noor Yuliati, Asep Saefuddin) 3. Dynami…

Gadjah mada international journal of business: Vol. 18 no 1, January-April 2016

1. The role of emotional and rational trust in explaining attitudinal and behavioral loyalty: an insight into sme brands (Chuan Huat Ong, Salniza Md. Salleh & Rushami Zien Yusoff) 2. Investigating the effects of consumer innovativeness, service quality and service switching costs on service loyalty in the mobile phone service context ( Farzana Quoquab, Nor Liza Abdullah & Jihad Mohammad) 3. T…

Gadjah mada international journal of business: Vol. 17 No. 1 January-April 2015

1. Impact of self service technology quality on customer satisfaction: A case of retail banks in western province in sri lanka (Gunawardana, Kulathunga D & Perera) 2. Factors influencingthe yemeni customers' intention to adopt takaful product (Abdelghani Echchabi and Abdullah Mohammed Ayedh) 3. Trading behavior of foreign vis a vis local investors in the indonesian stock market (Soemarso Slam…

Gadjah mada international journal of business: Vol. 16 no 1, January-April 2014

1. Interest rates targeting of monetary policy : an open economy svar study of malaysia (Zulkefly Abdul Karim, Bakri Abdul Karim) 2. Explaining the informal sector in indonesia from the transaction costs perspective (Yohanna M.L Gultom) 3. Stock market integration : are risk premiums of international assets equal? (Kusdhianto Setiawan) 4. Abusive supervision scale development in indonesia (F…

Gadjah mada international journal of business: Vol. 17 No. 3 September-Decemb…

1. Is physical evidence still valid? a study of low cost carriers in indonesia (Yasintha Soelasih) 2. Identyfying the entrepreneurship characteristic of the oil palm community planantion farmers in the riau area (Brilliant Asmit, Deddy P. Koesrindartoto) 3. Evaluating the efficiency of financial inclusion (special reference to jharkhand, india) (Suman Palit, Niladri Das) 4. Socioemotional we…

Gadjah mada international journal of business

1. The role of emotional and rational trust in explaining attitudinal and behavioral loyalty : an insight into sme brands (Chuan Huat Ong, dkk) 2. Investigating the effects of cunsumer innovativeness, service quality and service switching costs on service loyalty in the mobile phone service context (Farzana Quoquab, dkk) 3. The link between HR attributions and employees turnover intentions (J…

Gadjah mada international journal of business

1. Interest rates targeting of monetary policy: an open economy SVAR study of malaysia (Zulkefly Abdul Karim,dkk) 2. Explaining the informal sector in indonesia from the transaction costs perpective (Yohanna M. L.Gultom) 3. Stock market integration: are risk premiums of international assets equal? (Kusdhianto Setiawan) 4. Abusive supervision scale development in indonesia (Fenika Wulani,dkk)…

Gadjah mada international journal of business

1. The Impact of message framing and source credibility on breastfeeding intention: a social marketing approach (Ananda Sabil Hussein, dkk) 2. The role of relational reward benefits for developing the non-financial value of a customer to an organization: structural equation modeling approach (Enny Kristiani,dkk) 3. Dynamic marketing and service innovation for service excellence (Evo S. Harian…

Gadjah mada international journal of business

1. Is scissoring a metaphor for disconnecting a relationship? (Hosang Chu, dkk) 2. Who are better informed before analysts' forecast changes? (Tae-Jun Park, dkk) 3. The market quality to technical analysis performance: intercountry analysis (Jogiyanto Hartono, dkk) 4. The bank lending channel of monetary policy? the panel evidence from egypt (Mohamed Aseel Shokr, dkk) 5. Cooperation and com…

Gadjah mada international journal of business

1. Impact of self service technology quality on customer satisfaction: a case of retail banks in western province in sri lanka (Gunawardana, dkk) 2. Factors influencing the yemeni customers' intention to adopt takaful product (Abdelghani Echchabi,dkk) 3. Trading behavior of foreign vis a vis local investors in the indonesian stock market (Soemarso Slamet Rahardjo) 4. Exploring conflict manag…